Barion Wins “Fintech of the Year 2025” at the Visa Awards

We’ve got some great news to share: Barion has been named Visa #1 Fintech of the Year 2025! The award was announced at this year’s Visa Awards, following the annual Banking Technology conference. With the awards, Visa celebrates the most innovative and forward-thinking players in Hungary’s financial world.

Recognized by the fintech community

This isn’t just any trophy. Visa #1 Fintech of the Year 2025 award was developed by the Hungarian Fintech Association, and was presented by its president, Zoltán Ács. The recognition focuses on innovation, business growth, and contributions to the digital-payment ecosystem: it’s one of the most credible badges of fintech excellence in Hungary.

Why we won – and why we laugh

We earned the honour for our pioneering work in digital payments, merchant acceptance technology, and cross-border e-commerce enablement. Barion stood out as one of the most impactful fintechs in Hungary’s payment landscape combining solid technology with a bold vision for the future of digital commerce. Our continued expansion across Europe, strong technical foundations, and shared commitment to Visa’s goals for secure and seamless payments all played a role in this recognition.

Accepting the award, Sándor Kiss, our founder and CEO, said:

“We’re incredibly proud of this recognition. It’s a huge milestone for our team and a testament to everything we’ve built together over the years. I laugh a lot with my colleagues and truly enjoy the work we do every day. This award is not just mine, it belongs to all of us. We build serious tech, but we never forget to enjoy the ride. Big thanks to Visa for the honour and to all our partners and merchants who believe in what we do.”

A decade of innovation

Over the past ten years, we’ve been rethinking how digital payments work in Hungary and far beyond. What makes Barion unique is how we blend payment infrastructure with smart data services, helping merchants not only process transactions, but also understand their customers and gain actionable insights through our analytics tools. Our flexible, provider-neutral payment gateway and digital wallet make online payments simple, secure, and cost-effective. And for developers, our APIs are made to be fun, flexible, and easy to integrate. After all, payments shouldn’t be painful.

Today, Barion operates in more than 15 European countries and continues to grow fast. The Fintech of the Year 2025 award is a recognition of a decade spent building smarter, more human-centric financial technology. And we’re just getting started.